The Ideia Boa para Todos 2025 event, held by Guiaderodas, brings professionals together to advance the importance of accessibility
The third edition of the annual event “Good Idea for Everyone”, promoted by Guiaderodas with the support of AMCHAM, CBRE and Botmaker, took place.
Productivity tools: inclusive workplaces
Ambientes de trabalho acessíveis impulsionam a produtividade, a inovação e o bem-estar.
Este artigo mostra como tecnologia, processos e cultura inclusiva transformam a colaboração e tornam as empresas mais eficientes, humanas e sustentáveis — alinhadas à missão do Guiaderodas de construir um mundo mais acessível.
Accessibility is not a state. It’s a process.
A space that is assessed and deemed suitable today may have limitations tomorrow. Not necessarily because something was poorly done or because something broke, but because the space has changed, as all spaces change over time.
How technology is paving the way for a more accessible life
Technology is transforming the lives of millions of people with disabilities. Guiaderodas has evolved from an old collaborative app into a virtual assistant on WhatsApp, powered by AI, integrated data, and natural language search. Now, finding accessible places is easier, faster, and more human—all within the most used app by Brazilians.
The Guiaderodas Accessibility Certification: what it is, why it matters and how to obtain it
The Guiaderodas Accessibility Certification is a program that evaluates, qualifies, and monitors the accessibility of corporate environments using a methodology that integrates technical criteria, the experiences of people with disabilities, and organizational governance. Recognized as a benchmark in the sector, the certification contributes to ESG goals, strengthens companies’ reputations, and promotes safer, more inclusive, and efficient experiences for all users.
A good sidewalk is infrastructure. And everyone uses it.
Accessible sidewalks ensure safety, autonomy, and continuity of movement. The organization of lanes, the correct use of street furniture, and the maintenance of the pavement directly impact the experience. The quality of the sidewalk also influences the accessibility of buildings.
Attitudinal accessibility: what changes when perception changes
There is a dimension of accessibility that does not appear on a floor plan, is not covered by a technical standard and does not depend on a construction budget. It appears the moment two people meet in a space and one of them needs something. Attitudinal accessibility is about perception and sensitivity in dealing with […]
Accessibility begins in the design and continues in how the space is managed
The design stage is where accessibility decisions have the greatest impact and the lowest cost of change. Solving an issue on paper costs a fraction of what it costs to solve it once construction is complete. This is not only a financial matter: it is also a matter of outcome. Solutions built in from the […]
Excessive tactile paving: when the intention to guide produces the opposite effect
More tactile paving does not mean greater accessibility. When applied without logic or in excess, it loses its function, creates confusion, and compromises safety.
The aging that spaces have yet to notice
Population aging is one of the most predictable transformations of our time—yet one of the least integrated into the design and management of spaces. According to projections announced at the 2024 World Economic Forum, people aged 50 and older will make up 30% of the global workforce by 2050. In Brazil, this group already accounts for approximately 25% of active professionals, representing more than 23 million people.